Apply to be a PLACECLOUD Expert


We invite experts of all kinds to join the Placecloud community and start using our live, online, ‘street view tours’ platform. The platform allows you to generate income from your audience in a format that has been specifically designed for the communication of the cultural dimension of the built environment.

And of course, experts can also publish viewpoints (if you aren’t already), contributing to the overall Placecloud map, as well as building up your own map, which you can then share with your audience via your Placecloud profile url.

To start running street view tours on Placecloud, apply to become a Placecloud guide by filling in the form below. We’ll get back to you within a day.

To fill in the form, you need to register and login first.
Tell us about yourself and your work.
If you have a social media account, add it here. This helps us to see what you do.
If you've published one or more book, add a link to one here. This helps us to evaluate your research interests.



By converting your place-specific knowledge into viewpoints and sharing them widely you will:

  • Grow your audience
  • Attract a younger and more diverse demographic
  • Allow people to explore an area using your own map of viewpoints
  • Draw attention to underlying books, subscriptions, memberships, websites, blogs
  • Contribute to the enrichment of our common public spaces

Street View Tours

Use Placecloud’s street view tours platform to:

  • Generate a new income stream
  • Diversify your offering
  • Make the knowledge you hold more accessible
  • Continue to earn income during lockdowns

We encourage applications from across the whole spectrum of the humanities. No matter how niche your area, apply above and we’ll get back to you within a day.


Who can apply to be a Placecloud expert?

Any expert in a field associated with Placecloud, for example:

  • An academic researcher interested in place through the lens of their discipline – e.g. an archaeologist, ethnographer, historian, literarian, geographer, etc.
  • A published author of history, literary nonfiction, travel, biography, poetry, etc.
  • A researcher associated with a cultural organisation – e.g. museums, archives, Historical Memory Organisations, Heritage NGOs, literary societies, etc.
  • A local historian associated with a local history organisation

Having registered, you can apply by filling in the application form on the Apply page.

We will respond within a day. Once approved, you can publish viewpoints and run street view tours immediately.

Absolutely not. We built Placecloud to be simple to use for anyone, regardless of their level of technology know-how. Everything is done inside Placecloud – you won’t need anything except a smartphone or computer.

Viewpoints are short (2-20 minutes) narratives that bring a place to life. They may contain knowledge, memory or imagination. Most viewpoints consist of passages read from books, though experts’ viewpoints often come from their own expert minds.

A ‘place’ may be a building, a tree, a park bench, the corner of a field, the turn in a lane, a street corner. No place is out of bounds on Placecloud.

From a technical point of view, viewpoints are simply homemade audio recordings combined with GPS co-ordinates, images and (where available) Google Street View imagery.

Placecloud’s street view tours platform combines Google’s Street View technology with a live video stream and chatbox to create a crystal-clear virtual city tour experience. Participants can join from anywhere in the world.

As a Placecloud expert, you set the ticket price. You keep 80% of net income from ticket sales (after VAT and a £0.50 per ticket service fee)